Sunshine Media Marketing -

Victoria S

We have had the pleasure of working with Kelly for over 3.5 years, and her contributions to our email marketing efforts have been a tremendous asset to our team. As a freelancer, Kelly has consistently gone above and beyond to support our team in executing complex email campaigns, pivoting quickly and keeping on top of priorities, optimizing our processes, and ensuring seamless communication.

Here's why I highly recommend her to anyone in need of an experienced and dedicated email marketer:

• Email Implementation & Campaign Management:
Kelly has been instrumental in the implementation and testing of our email campaigns. Whether it’s building promotional emails or working on our ongoing automated emails, Kelly’s experience has been invaluable. Additionally, her attention to detail when testing and troubleshooting has helped us avoid errors and improve our email processes.

• Efficiency Across Multiple Accounts:
One of Kelly’s standout qualities is her ability to work across multiple accounts. She has played a key role in unifying email content across them, ensuring we have a system for creating scalable, sustainable processes. Kelly is proactive in updating email content, recommending optimizations, and creating templates and processes that save time and resources for future campaigns. She’s a true efficiency expert.

• Collaboration & Communication:
Kelly's collaborative spirit has made her a joy to work with. She communicates clearly and effectively, whether she’s following up on tasks or working cross-functionally with other teams. Her ability to stay organized and communicate timely updates ensures that projects run smoothly and everyone is on the same page. Most importantly, Kelly is a reliable partner — we never have to worry about projects falling off the radar and trust her work will get done.

Kelly's commitment to quality, consistency, and dedication over the past 3.5 years have helped build a strong, trusting relationship. She’s not just a freelancer—we see her as an integral part of our extended team, someone we rely on and enjoy working with. The longevity of our partnership speaks volumes about her reliability, work ethic, and the positive impact she’s had.

Alexa Leung

10/10 Kelly is an absolutely spectacular partner to work with!

For the past 1.5 years, Kelly and Sunshine Media Marketing have been an amazing partner to our email team, as well as the rest of the team, now that I think about it. Not only is she extremely capable in all things email, but her clear communication style, organization and general sunshine-y demeanor has made it so easy to work together.

Over our time working together we’ve covered so many areas in email, including but not limited to promo campaigns, ongoing flow emails, testing, strategizing and QAing. She also keeps us informed of any ESP releases, trends she sees that may be relevant, and anything else happening in the email marketing community that we should be aware of. That extra care and attention to detail is so appreciated as so much of our time is heads down in our own projects.

Our email program is not simple either, but she has effortlessly done the hard work of unifying email content, going through the grueling process of updating email content on a larger scale, which has then helped us save time and resources for future email updates. Not to mention needing to replicate these efficiencies across multiple geo accounts and with our sister brand. Our lives are so much easier with Kelly by our side!

Her keen attention to detail has helped to keep the ship running smoothly, with clear documentation and helping to build internal resources with tutorials and explanations that will be invaluable as we scale. Meetings with Kelly are always efficient, organized, and relevant - not to mention, fun! As a partner, it’s also so important to know what is being worked on and the status of every little detail, which Kelly always keeps us informed on very clearly and timely. Her flexibility, clear communication and technical email skills have truly been a differentiator for me. Thank you for all your wonderful work, Kelly!

Susan Harper

I had the pleasure of working with Kelly Diaz on an email marketing implementation project, and I couldn't be more impressed with her work. From start to finish, Kelly demonstrated exceptional professionalism and attention to detail. She efficiently worked from a creative brief and seamlessly executed the email marketing strategies using our email service provider. She not only understood our company's goals for the emails and automations but also took the time to ensure everything was set up and tested flawlessly.

What truly stood out was Kelly's communication skills. She kept me informed throughout the process, providing clear, thorough updates, and was always responsive to any questions or concerns. She also offered valuable recommendations on strategy, content edits, and list management, which helped to optimize the overall campaign.

I was blown away by how organized everything was—Kelly made sure no detail was overlooked, and her meticulous approach made the entire project run smoothly. I didn't have to worry about a single thing during the project.

I would definitely work with Kelly again in the future and highly recommend her for anyone looking for an expert in email marketing implementation.

Jeni Bishop

I've had the pleasure of working with Kelly over the past year and have been very impressed with her work. She quickly began capturing our brand voice—whether writing emails, social posts, web content, or other creative projects. Kelly is communicative, responsive to feedback, and a true professional. She's a talented copywriter and an asset to any team!

Susanna Cole

Kelly is wonderful to work with and a highly skilled copywriter. We used her for writing event emails, ads, and creative pieces - all of which were perfect. She has a terrific ability to run with creative briefs and provide high-quality work. Her communication and collaboration is great as well.

Krista Pezzella

I worked with Kelly for over 2 years and she was wonderful to work with. She is a great copywriter and quickly adapted to our company's voice. She helped our company get organized with our content calendar and content creation to make sure we were always a step ahead. She laid out processes very clearly so anyone on the team could follow. She was also extremely helpful in our yearly event planning as she's familiar with putting on virtual events!

Lauren Johnson

Couldn't rave more about Kelly! Kelly joined our team and quickly provided some much needed support for all our email marketing needs. She was able to keep our team on track and focused on our goals, she was vey thorough in her research for us and helped us pivot our initiatives after diving into reporting of our automations and campaigns. Kelly had a lovely attitude in every meeting and I hope to work with her again in the future!

Sara Neal

I hired Kelly to copyedit my portfolio before an upcoming interview. She was professional and timely with her responses and feedback. I've worked with Kelly before on other projects and will continue to go back to her.

We communicated mostly through email. I sent a PDF of my portfolio at the beginning of the week and she supplied detailed edits and notes with plenty of time for me to make changes and prepare for my interview.

She was thorough with her suggestions and content editing, and provided good suggestions and detailed notes on my PDF that were simple and straightforward. Kelly was also available to talk through her suggestions if I needed clarity.

Having Kelly provide edits and suggestions gave me confidence for my interview, knowing my portfolio had been reviewed and was free of costly spelling or grammar mistakes.

I highly recommended working with Kelly and will continue to go back to her for my own projects.